PALM is often associated with ultra-vibrant and electric murals. However, graphic minimalism is an equally powerful approach: it highlights architecture, reveals materials, and creates an immediately legible and timeless character.
Pourquoi des fresques en noir et blanc ?
With a monochrome intervention, the first impression is what counts. The sharp contrast creates a clear landmark, asserts an identity, and simplifies the perception of volumes. It adapts to premium settings as well as workspaces, enhancing the venue's image without overwhelming it.
Graphic compositions to guide, punctuate, and enhance the space
Lines, strokes, typography, and plays on scale transform circulation into a clear pathway: we structure flows, frame perspectives, and highlight light. Black and white naturally interacts with wood, stone, glass, or metal, creating a signature that is both contemporary and durable.
Exemples de projets PALM en noir et blanc
- Le Connecteur – Crédit Agricole Immobilier & Label Experience (Biarritz) × Madi : geste noir & blanc qui souligne l’architecture d’un coworking, en résonance avec son esprit créatif et innovant.
- FAYAT Group (Bordeaux) × RERO : œuvre monumentale et conceptuelle, trait d’union entre intime et collectif pour un siège social tourné vers l’humain.
- The Carlyle Group & CBRE (rue Saint-Honoré, Paris) × Matthieu Dagorn : deux fresques monumentales inspirées des Tuileries et du fer forgé ; un appartement témoin transformé en atelier pour exposer recherches et maquettes.
- Tour Urban – B&C France & GCG Architectes (Montreuil) × Alix Pariss: a monumental black & white installation on PVC tarpaulins, in graphic contrast with the railings.
- Hines France (Paris) : intervention sobre et précieuse dans des bureaux haussmanniens ; feuille d’or et anamorphoses pour une sophistication mêlant signalétique et art visuel.
Each project is custom-made, designed for its location, its users, the message to convey, and the values to embody.
Alongside our 2,000 collaborating artists, PALM can offer more minimalist, graphic, and elegant approaches. These black & white creations draw a contemporary and timeless line, add character, and assert a strong direction.
See also
