apocalyptic anamorphic murals for Winamax in Paris
Customer: Winamax
Location : Paris (75007)
Surface area : 25 m²
Completion time : 7 days
Photo credits : PALM
Custom-made murals at Winamax headquarters in Paris
To make a lasting impression and create an immersive universe in its Paris offices, Winamax entrusted PALM to create a custom-made murals in the staircase leading to its TV sets.
The project began with meticulous preparation of the substrates to ensure adhesion and durability.
An impressive anamorphosis murals
Designed as a a striking visual experiencethe murals uses the anamorphosis techniquean artistic process that plays with perspective to create a three-dimensional three-dimensional illusion. Seen from the right angle, the work literally seems to emerge from the wallwall, plunging visitors into apocalyptic setting.
The graphic universe emblematic Winamax codes in red in red, black and grey and transforms them into a a strong scenographic passagewhere logo and original creation intermingle to immerse guests.
This intervention was designed to to impress on arrival at the TV studios and to the identity of the premisesby transforming a simple staircase into a memorable artistic experience.
Completed in seven daysthis murals illustrates the power of in situ artcapable of sublimate transit areas and leave a lasting a lasting impression on people's minds..
